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      Global Product Marketing Manager (Remote)

      Veeam Software
      Posted : 2021-08-04

      Company Description
      Everything’s in place for you to win at Veeam – the global leader in Cloud Data Management. We provide trusted back-up solutions that deliver cloud data management and protection, keeping the world moving for over 400,000 customers, including the vast majority of Fortune 500 companies. We’re extremely successful: a billion-dollar company and Leader in the Gartner Magic Quadrant that’s won over 170 top industry awards. But we’re always looking forward. Everyone here plays a part in finding new opportunities and winning new deals, and you’ll be backed by a best-in-service product and an unrivalled reputation for delivering customer satisfaction – our net promoter score is 3.5x the industry average.Ultimately though, we grow together, so we’ll support you fully to be successful in your role. We’ll invest in you through our on-demand learning systems. Mentoring, training and coaching will help you to find your feet, take big challenges in your stride and perform at your best. There are acceleration programmes that could propel you further forward than you imagined. And whether it’s learning additional skills, gaining new experience or taking the next step in your career, there will be lots of scope for development.All this in a place where people talk from the heart. We have a culture of focus and excellence. We encourage innovation and iteration. And since our achievements are tangible, we can keep it real and be genuine with each other. We’re inclusive, diverse, open and honest people who collaborate, support each other and have fun together. And we’re nimble enough for people to speak up. We play to win; we’re competitive, hungry and driven, but we remain humble. If that’s you, get ready to do Veeamazing things.Job Description
      At Veeam, we are in search of a Product Marketing Manager with a special emphasis on digital advertising strategies. We are looking for a product marketing swiss-army knife who loves a fast pace, working virtually with (and leading) colleagues from across the globe, and wearing multiple hats.  This will include writing to presenting to creating and executing marketing programs, collateral and campaigns. As a passionate and energetic team player, you would be eager to tackle new and exciting challenges to drive adoption on a global scale and have fun doing it.Reporting to the Global Director of Product Marketing, you will be focused on growing adoption, expansion, and upsell/cross-sell strategies across all Veeam product lines. Strong knowledge of digital advertising strategies (paid search, display and social) as well as strong abilities to effectively create, communicate and execute marketing programs across marketing and sales is expected.
      Job Responsibilities:· Bring focus to the intersections between all Veeam’s major product lines – including upselling/cross-sell, free-to-paid strategies, new markets, and customer lifecycle – taking advantage of Veeam’s growth initiatives worldwide
      · Work closely with Veeam Campaigns and Digital Marketing teams, co-leading a strategy and vision to drive lead generation efforts of Veeam’s flagship product Veeam Backup & Replication and its components; ability to influence and shift strategy of a multi-million-dollar marketing budget
      · Identify consumer patterns across solutions, segments and geographies and build a targeted approach to increase customer loyalty and energize the Veeam community through dedicated touchpoints across the entire customer journey
      · Build breakthrough content that cuts through the noise and provides value to IT Pros and the IT Community worldwide; responsible for the ideation, creation and review of key marketing assets reaching audiences in the tens of thousands
      · Create innovative ways to leverage existing technology to excite, energize and upserve our customer community
      · Represent Product Marketing as a key advisor, consultant and liaison between our department and other cross-functional teams
      · Opportunities to take on Product Marketing ownership of future growth product lines, as they come to marketQualifications
      · Bachelor’s Degree in Marketing, Computer Science, Business Administration or Journalism
      · Experience in product marketing in a business-to-business (B2B) software company. Specific experience with digital marketing best practices would also be important for success in the role.
      · Positive energy that is contagious and a demonstrated ability to do this job well will also be considered in lieu of specific education/experience requirements
      · A passion for technology and for learning our products’ capabilities, including both the business and technical challenges they solve
      · A blend of marketing and technical background is preferred. This individual is not required to be a technical expert but needs to be able to understand relatively technical concepts from technical experts and be able to successfully market those concepts to stakeholders that can range from your average IT Administrator to a non-technical sales or marketing professional
      · Superior collaboration and rapport building skills and a genuine interest in international marketing to develop sales positioning, presentations, white papers, and other marketing campaigns
      · Strong writing skills and presentation abilities
      · Ability to work independently and as part of a team in a fast-paced environment required; must be adaptable to changing demands and workloads
      · A leader who is comfortable taking charge leading projects across a wide range of teams, cultures, geographies and skill levels
      · Willingness to travel up to 20% - 30%, including some international travel, when safe to do so again
      Additional Information
      •    Competitive salary depending on skills and expertise 
      •    Flexible Working
      •    Modern, energetic multinational working environment
      •    Interesting people, an excellent team of professionals
      •    Opportunities for professional growth and career